We were asked to design the new Grosvenor Live Casino Studio environment in Malta that was being launched in 2016. They wanted the designs to reflect the retail casinos in the UK whilst being a ‘casino of the future’ as it wouldn’t be refreshed for a few years.
Working closely with our 3D designer Hugh Page, I helped art direct this project which was done using Cinema 4D and then enhanced using Photoshop to bring them to life.
The above first design then got passed onto the production company who host the studio and were building the studio. Working alongside us, they developed these concepts further into the below which were eventually made a reality. The final design used a blue theme to follow the retail brand POS and had colour changing columns to break up the wall and add interest.